Program - THURS., NOV. 9TH 2017
10.00 Opening & Welcome Address
Helge Jürgens, Managing Director of Media Development, medienboard Berlin-Brandenburg, Potsdam, Germany
10.15 – 10.45 INTRODUCTORY KEYNOTE : HOW DO WE CHANGE THE PICTURE? THE VISION
Technology is changing fast, disrupting conventional workflows, business models and distribution channels in the process. After outlining the key technologies that are already ‘changing the picture’ today, this visionary introductory keynote will explore current predictions for the future of film tech and examine the trends that shape how we’ll write, produce, watch and distribute the narrative formats of tomorrow.
Maria Ingold, CEO of mireality – London, UK
10.45 – 12.30 IGNITE TALKS & DISCUSSION : THE IMPACT OF TECH ON STORYTELLING
IGNITE TALK: THE PICTURE - HDR, 4K, UHD
Everything you ever wanted know about about HDR, 4K and UHD but were too afraid to ask! Get your questions answered about the significance of these technologies, their impact and use from production to distribution, and how they work together. You’ll receive first-hand information from a leading expert in the field, and explore the standards that professionals aspire to through an inclusive discussion with your fellow participants.
Jan Fröhlich, Senior Image Scientist at ARRI – Munich, Germany
IGNITE TALKS: METADATA IN & BEYOND WORKFLOWS
This double feature brings two Ignite Talks together from specialists who’ll share their metadata know-how. Using concrete and successful use cases as examples, they’ll present a step-by-step analysis that demonstrates how smarter linking of technical and descriptive metadata can optimize workflows, from pre-production right to the finished format.
IGNITE TALK & USE CASE: THE WORKFLOW OF NORWEGIAN OSCAR NOMINEE "THE KING'S CHOICE"
IGNITE TALK & USE CASE: ZDF
Florian Reimann, CEO at Seriotec – Munich, Germany
IGNITE TALK: BOOSTING DISTRIBUTION WITH IMF
As the post-production sector encounters a shift from tape-based to file-based workflows, a new need for a standardized set of specifications emerged. This gave birth to the Interoperable Master Format (IMF) standard. Learn how IMF is designed to facilitate the management and processing of multiple content versions of the same high-quality finished work to distribute to channels worldwide, creating better customization options for distribution partners in the process.
John Hurst, Co-Founder & CTO of CineCert – Burbank, USA
12.00 - 12.30 INTERACTIVE DISCUSSION & Q&As: THE IMPACT OF TECH ON STORYTELLING
For this session, Ignite Talks speakers will gather to deepen their thoughts in a lively and interactive discussion moderated by Kate Bulkley. Our experts will bring their knowledge, experience and unique professional backgrounds to the table for a conversation that’ll make the impact of technology upon storytelling more tangible than ever.
Jan Fröhlich, Florian Reimann, Christian Rosenlund, Stein B. Kvae, and John Hurst discuss with Kate Bulkley (Moderation)
12.30 – 14.00 LUNCH & MATCHMAKING
Our exclusive matchmaking program enables targeted one-on-one encounters between participants to develop their strategies and networks. Registration is possible with your personal login.
14.00 - 14.30 FIRESIDE CHAT : FEEDING THE GIANTS - STORYTELLING FOR SOCIAL MEDIA BROADCASTERS
Today's tech giants are working rapidly to create their own self-produced entertainment programs, as social media channels are becoming the new entertainment broadcasters. How can storytellers & producers create attractive content and formats for fast-moving social media channels? How can professional video content be placed, disseminated and monetized through live-feed platforms like Snapchat, Instagram, Facebook Live or Twitter’s Amplify? And how can producers use back-channel networks for to boost their content and engage audiences?
14.30 - 15.30 PANEL : WRITERS' ROOM EXTENDED
A practical discussion centered on the real advantages of bringing together writers, VFX producers, production designers to collaborate on ‘World Building' as a means to push the limits of creative teamwork in writers rooms, and enhance the development of narratives through input from every perspective, whether technical or content-driven.
Tonio Freitag, Head of 3D, PIXOMONDO – Stuttgart, Germany
Kerstin Polte, Co-CEO & Creative Director, Serienwerk – Berlin, Germany
Uli Hanisch, Production Designer – Berlin, Germany
15.30-16.00 Coffee Break at the Lobby Café
16.00 - 17.00 PANEL : FOLLOW THE SOUND!
With the development of new formats at the intersection of film, games, VR/AR, intelligent sound is guiding the audience through innovative forms of storytelling and enhancing visual communication. Which tools do sound professionals develop for this world of adaptive soundtracks, especially in non-linear movies?
17.00 – 17.30 CASE STUDY : BETWEEN FILM AND VR - NOTES ON BLINDNESS : INTO DARKNESS
The Award winner of the Tribeca Storyscapes 2016 and of Kaleidoscope VR's Best Experimental Experience tells you everything about their stunning, best practice work at the crossing of film, VR storytelling, tech, design et audio!
Arnaud Colinart, Producer & Creative Director, AGAT Films / EX NIHILO – Paris, France
17.30 - 18.00 FINAL KEYNOTE : PERSPECTIVES OF VR STORYTELLING FOR THE FILM & TV INDUSTRY
Virtual Reality is delighting the media industry. But what is the real impact of this new medium today, and what is its potential for the future? What do these formats mean for ‘classical’ filmmaking and storytelling, beyond mere augmentations or extensions of 2D content? How will VR become a tool for creating innovative and original formats? This final keynote will outline key perspectives on these questions for the media industry in light of pioneering experiences.
Michael Koperwas, Mixed Reality Supervisor, ILMxLab – San Francisco, USA
18.30 – 22.00 GET TOGETHER